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May 05, 2004

SpiderMan stole the bases....

SpiderMan is safe on second!!!
In what seems to be either the boldest move by a marketer or the dumbest move by the current baseball commissioner, starting June 11 all of the baseball bases in Major League Baseball will have the spiderman logo printed on them.

This is the 1st. time any advertising piece is placed inside the actual baseball diamond. Is baseball desperate for money? Is baseball desperate to appeal to the kids that they assume are Spider-Man's fans?

It is also in the works the fact that maybe sometime this year baseball teams would be allowed to place advertisement in the actual uniforms as they do in European Soccer and in organized baseball in the Caribbean.

I guess money talk and BullS*&$)T walk....